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[ Product build // Rental intelligence platform ]

Building a public price layer for India’s rental market.

Product
Rentnama

A society-first rental intelligence product that helps people see what renters actually pay, contribute first-hand data, and improve the answer for the next person.

Live productVisit rentnama.in
Rentnama's Life Republic society dossier showing first-hand rental evidence
Rentnama's live Pune rental map with society and locality evidence
Live product // Society answer + evidence map
Core job
Society-level rent answers
Delivery
Strategy, design, web, data, operations
Platform
Cloudflare Workers + D1 + Google Maps
Market focus
Pune density; Mumbai and Bengaluru pilots
Evidence note

These live screens show what was designed and shipped. They do not claim product-market fit, city liquidity, adoption, or revenue.

01 // Outcome snapshot

Rent decisions can begin with what tenants paid instead of what owners asked.

The result is a live public intelligence layer: renters can search a society, inspect the evidence behind its answer, compare nearby places, and contribute the next verified rent without exposing their flat number.

178
first-hand rent reports

Live Pune product snapshot

146
societies with rent evidence

Live Pune product snapshot

72
localities represented

Live Pune product snapshot

5
reports behind the featured society answer

Life Republic dossier

Rentnama signature system // Evidence chain

From one rent payment to a public answer people can trust.

Every number keeps its source, place identity, evidence threshold, and freshness. The interface shows the boundary instead of hiding it.

Input // First-hand report
Monthly rent paid
₹27,000
Home
2 BHK
Deposit
₹44,000
Reported by the person paying it
Resolve
Identity // Confirmed place
Life Republic

Hinjawadi · Pune

Place identityCanonical
Map positionConfirmed
Private unit dataNever requested
Aggregate
Output // Society answer
Reported monthly rents
₹18K–₹35K
5
First-hand reports
19 Aug
Latest evidence
In line with Hinjawadi
Evidence rules expressed in the interface
Confidence without theatre
01 report

Reported rent

A single contribution stays a single observed rent. It never becomes a fake market average.

Enough evidence

Supported range

Multiple recent reports unlock an aggregate with count, freshness, and locality context attached.

00 reports

Awaiting evidence

An empty society asks for the first contribution instead of displaying a confident-looking zero.

02 // The problem

What the product had to overcome.

Rental portals show asking prices. Rentnama needed to answer what tenants actually pay at a society, how recent the evidence is, and how much confidence it deserves.

The non-negotiable constraint

Be useful before data density is even, while avoiding false certainty, wrong building identity, exposed tenant details, and premature city expansion.

03 // The intervention

The decisions that changed the product.

Four constraints. Four deliberate moves. Four consequences.

  1. 01

    Make the society the unit of usefulness.

    Before
    City-level discovery produced broad answers with little decision value.
    Intervention
    Search resolves a stable society or locality, then leads to one evidence-backed answer.
    Consequence
    Every useful page becomes a target for denser local evidence.
    Rentnama's Pune search experience inviting people to explore society by society
    The resulting Life Republic society dossier with first-hand rent evidence
    Live product // Search to society answer
  2. 02

    Say exactly what the evidence can support.

    Before
    Thin data could look as authoritative as deep data.
    Intervention
    One report stays one report; aggregates require enough evidence, count, and freshness.
    Consequence
    People can see what is known, what is not, and why.
  3. 03

    Reduce contribution friction without corrupting place identity.

    Before
    Free-text submissions could attach rent to the wrong building or collect invasive details.
    Intervention
    Known societies reuse canonical identity; unknown places require map confirmation. Flat numbers are never requested.
    Consequence
    Contribution gets faster without corrupting place identity or privacy.
    Rentnama contribution chooser for sharing rent evidence or passing on a home, with privacy assurances
    Live product // Privacy-bounded contribution
  4. 04

    Turn each useful answer into the next answer.

    Before
    A useful answer was a dead end.
    Intervention
    Sharing, watches, contribution rewards, and density operations connect discovery to the next report.
    Consequence
    Society answers recruit more evidence and direct operating effort where it matters.
04 // The shipped system

What actually exists.

  • Society and locality search with stable place identity
  • Evidence-bounded rent aggregation and answer states
  • Map exploration and guided-precision contribution
  • Purpose-specific sharing and building watches
  • Privacy-safe product analytics and data governance
  • Moderation, density operations, and native-readiness gates
Evidence boundary

The live product and implementation verify the flows, evidence rules, privacy boundaries, and operating tools described here. They do not prove product-market fit, city liquidity, adoption, revenue, or percentage improvements; those require production evidence over time.

05 // Outcome measurement

The numbers this product must move.

Conversion, completion, repeat behaviour, and customer adoption are the scorecard. Vanity traffic and a pile of shipped screens are not.

42%
Search → society answer

Share of searches that reach a useful society or locality result.

18%
Answer → contribution start

Contribution starts originating from society and map surfaces.

2.4×
Repeat-view lift

Returning-user frequency for watched or revisited societies.

31%
Answer sharing rate

Share and copy-link rate from evidence-backed rent answers.

Your product is different

Bring the problem.
We will bring the questions.

A useful first conversation focuses on the release, the constraints, and what must be true in twelve weeks. A rehearsed capability pitch can wait.